7 things you need to know before you start working on your mobile app
In this era of technological advancements, many of us would be thinking of taking our business online with the help of a mobile application. Some might be aware of how to go about it whereas some of us might just not have the slightest clue of what should be done. In this article, we want to highlight most of the things that you need to know before you create a mobile app for your business.
Make sure that the layout and theme are appealing
We often get to see the work of newbie designers who download professional templates, make a few adjustments to them and create a pathetic-looking app out of it. Most of the time, the buttons barely blend with the homepage and the theme does not fit with the layout. Make sure you work closely with the designer and once you have finalized the design, take a second opinion from your friends and family about it.
Upload professional images that fit perfectly on the layout
Another problematic thing is that designers often upload images onto the app that do not look professional. Images get stretched out or squeezed in leave a bad impression on the user as your app will look unprofessional. We understand that every phone is different but then the responsiveness needs to be set according to different screen sizes so that the app adapts to the screen size.
Keep your tone of voice appropriate to your target audience
The written content of your app should be a perfect depiction of what purpose does the app serves. Your audience should be able to relate to the written content and should be able to comprehend it. For example, you would never use technical jargon in a game app designed for kids.
Master the knack of instant contact
It may come as a surprise to you, but customers do not want to spend a lot of time interacting with your business, which is one reason your app should have a call to action feature so that the user is able to connect with your business in an instant. Features like click to email, click to call and instant maps are the best customer service features that you can add to your app.
Use your social media to stay in touch with your users
Wondering how to keep people interested in your mobile app? It’s pretty simple. Your business’ social media is an essential tool where you can interact with the audience easily. Including a feed in your app can be helpful in staying in touch with your users as they would have a reason to return to the app and see what the feed was talking about.
Own the Brand
Even if your business is comprised of multiple individuals, having a more personalized tone throughout your app will be a good idea. It is a major turnoff when the app is full of sales copies asking you to buy products and services.
Keep a check on your mobile app
Taking out a few minutes and checking your app from time to time should not be that difficult. You should check if your app is running properly or not so that the business does not suffer.
Take note of these things and then only carry on or start with the creation of your mobile app, so that you are one step ahead of your competitors.